About me
I’m Ivan Livshyts.
I’m a digital marketer with more than 10 years of hands-on experience and an entrepreneur myself. That means I look at marketing not only through the lens of advertising, but from a business perspective: costs, sales, profitability and growth.
My goal is to build a system in which every tool contributes to the overall result and strengthens the other channels.
Hands-on experience in digital marketing and performance advertising.
E-commerce, services, local businesses and other sectors.
Every channel works together rather than in isolation.
Leads, sales, growth and numbers you can actually understand.
My approach
Digital marketing — works as one system.
I connect marketing channels into one manageable system, so each channel strengthens the next and the budget works toward one shared business goal.
How I work
Understand. Launch. Analyse. Improve. Scale.
The work follows a clear process: first I understand the business, then launch the right channels, collect reliable data and strengthen what actually performs. Marketing is not a one-off setup — markets, data and growth opportunities keep changing.
Discovery
Understand the product, audience, competitors, numbers and current marketing setup.
Launch
Set up the right channels, tracking and customer entry points.
Analysis
Use real data to identify what actually drives results.
Optimisation
Strengthen what works, test hypotheses and remove what does not add value.
Scaling
Scale where the data has already proven the model works.
My approach
One specialist. One strategy. Clear results.
You work directly with me — without a chain of disconnected providers. I see the full customer journey, rely on data and make decisions around the wider business objective.
Your budget, used responsibly
One integrated system instead of multiple disconnected specialists. You spend less on unnecessary coordination while I keep sight of the full customer journey and see which activities genuinely deliver.
What underperforms is stopped or improved; working channels are strengthened so budget goes where it creates the most business value.
Less wasted spend. More budget behind results.
One strategy
Ads, website, SEO, content and analytics work within one strategy.
Direct management
One point of contact and unified management instead of coordinating multiple disconnected specialists.
Measurable results
Rigorous analytics: I see what actually works, what it costs and where further investment makes sense.
AI at every stage
I use AI for analysis, hypothesis testing and efficiency gains throughout the process.
PRESENTATION VIDEO
MODULE Performance Marketing — 30 seconds about my approach and work
What I do
Core digital marketing disciplines, managed under one strategy.
Google Ads
Search, Shopping, performance campaigns and ongoing optimisation.
↗SEO
Structure, content and technical foundations for sustainable organic growth.
↗Meta Ads
Instagram and Facebook advertising for leads, demand and sales.
↗SMM
Strategic social media management, content systems and sales support.
↗Local SEO & Google Business Profile
Local visibility across Google Search and Google Maps, including your Business Profile, reviews and local presence.
↗Google Analytics
Data, conversions and clarity on which channels actually deliver results.
↗Websites & landing pages
Conversion-focused pages designed to turn paid traffic into enquiries and sales.
↗Google Shopping
Shopping campaigns, product feeds and high-intent commercial traffic.
↗Photo Content & Creatives
Photo creatives, advertising visuals and static content for ads, websites, e-commerce and social media.
↗Video Content & Reels
Short-form video, Reels and advertising clips for social media, Meta Ads and other digital channels.
↗Video Production
Professional video production for advertising, websites and social media with a dedicated production partner.
↗ChatGPT Ads & AI Marketing
A new performance channel: ChatGPT Ads, conversion tracking and integration with Google Ads, Meta, your website and the wider marketing system.
Artificial intelligence
AI for analysis, content, SEO, advertising hypotheses and process automation.
↗Für wen
Digital marketing for small and medium-sized businesses.
I work with businesses where marketing needs to deliver measurable outcomes: leads, sales, bookings and revenue growth. The channel mix is tailored to each business model and objective.
E-Commerce & Online-Shops
Online stores, DTC brands, fashion, beauty, electronics, home & living and other product-based businesses.
↗Local services
Cleaning, property services, removals, locksmiths, workshops, photographers and other local service businesses.
↗Healthcare & dentistry
Dental practices, orthodontics, medical practices, medical centres, dermatology and private clinics.
↗Beauty & aesthetics
Cosmetic studios, beauty salons, aesthetics, lash, brow and nail services, permanent make-up and laser hair removal.
↗Real estate & interiors
Real estate agents, property developers, interior designers, kitchen studios, furniture businesses, architects and planning firms.
↗Automotive & mobility
Car repair shops, dealerships, detailing, tuning, tyre services, rentals, leasing and automotive parts.
↗Construction & trades
Plumbing, electrical, heating, air conditioning, heat pumps, roofing, windows, doors, tiling and finishing trades.
↗Fitness & wellness
Gyms, personal trainers, yoga, Pilates, physiotherapy, EMS, wellness and rehabilitation.
↗B2B, Recruiting & Beratung
Consulting, recruiting, HR, IT, legal services, tax advisory, financial services and B2B companies.
↗Your industry is not listed? That is not a limitation.
I also work with businesses in other sectors. We can discuss your business and define a marketing approach that fits.
Discuss my business
Video production partner
Onaroll Production
For video content and advertising creatives, I work with Onaroll Production. You discuss ideas and content requirements directly with my production partner, who then takes the project through to the finished video.
MODULE clients receive a special discount on their first production with Onaroll Production.
Onaroll Production ansehenWebsite development
A website built as a business tool.
I build landing pages and multi-page websites — from structure and design to analytics, SEO and paid-traffic readiness. From day one, the website is designed to move visitors toward a meaningful action.
A new advertising channel is now available.
ChatGPT Ads is now a dedicated MODULE service: campaign setup, conversion tracking and integration with your existing performance marketing.
Availability and commercial fit are assessed individually for each business.
Engagement & pricing
Two levels of support. Scope and exact pricing are tailored to your project.
I work on a monthly basis because effective marketing requires continuous analysis and development. The prices below provide orientation; final scope and pricing are defined after an initial review of your project.
Core marketing
For businesses that need to launch their primary acquisition channel professionally or manage it systematically over time.
Full-service marketing
For businesses that need more than a single advertising channel — an integrated system for customer acquisition and growth.
Free consultation
I’ll review your business and show which channels can unlock growth.
I’ll review your current marketing, identify what is already working, what can be scaled and what is underperforming, then define practical next steps that fit your business.